Selling No Bullshit Guide to UX (eBook) (ENG)

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No Bullshit Guide to UX (eBook) (ENG)


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No Bullshit Guide to UX (eBook) (ENG)



The guide you've been waiting for!

No nonsense approach - focusing ONLY on what matters

Most important UX concepts presented in simple, easy to understand language

Based on my 23 years of experience and 500+ projects completed

How a big part of the industry REALLY works

Learn industry secrets

Dark patterns, stakeholder struggle

UX Research that's really used

UX Methods that are rarely EVER used vs the ones that are

What's going on with User Research?

AI vs UX - should you be scared?

What's the book about?

I'm sharing my professional experience (26 years of designing, hundreds of products) with you, on how UX is being really done. Most junior portfolios are all about showing your skills, but very often these skills are never used in any real work after that.

I'm going to share with you what really IS important and what has worked great in our years of professional work.


Version 3

At 209 pages version 3 of the book is complete. Now I will be gathering feedback and improving that version. By the end of this year at least another 100 pages will be added completely free for everyone who has a copy.

This book will GROW!

Traffic light system

For that I will be using a traffic light system. If a process, method or concept is something we used very often, it will get a green light.

In the example below, competitive analysis gets a 🟢 green light because we do it for nearly every single project.
 

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