Premium Course Dave Rekuc (CXL) – Ecommerce Forecasting

[The Captain]

Dave Rekuc (CXL) – Ecommerce Forecasting

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Dave Rekuc (CXL) – Ecommerce Forecasting

What You Get:


The leaky customer bucket and why it matters for projections
Projecting with percentiles
Overview of creating a customer cohort-based forecast
Creating your new customer revenue projection
Active customer file metrics
Recently acquired customer repeat rates
Finalizing monthly inputs
Review and refine your forecast
Creating faster and easier weekly projections
Weekly forecasting feedback loop

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