Premium Course Keaton Walker - Agency Dominance

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Keaton Walker - Agency Dominance


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What You Get:



Agency Client Result SOPs, Templates, and Scripts
Agency Operations SOPs, Templates and Scripts
Agency Sales SOPs and Slide Decks
Weekly Group Support and Training Call with Keaton Walker
Battle Tested GoHighLevel Automations + Pipelines
Battle Tested GoHighLevel Agency Funnels + Website



Chapter 1: Welcome
How to Get the Most Out of This Program
Join Community
Downloads/SOPs
How to Make Your Money Back ASAP!
Make $5 For Every MISTAKE in This Course


Chapter 2: Business Foundations
The Big Picture
The #1 Skill for Building A Successful Agency
Everything You Know About Business is (Probably) Wrong
How to Buy More Life
Niche Masterclass
Market Research Masterclass
Choosing Your Service


Chapter 3: Business Housekeeping
Choosing a Business Name + Domain
Getting a Professional Business Email
How to Register Your Business
How to Collect Payments
How to Get an Agency Logo
Best Business Credit Cards


Chapter 4: Mindset + Productivity
Overview
Understand
Define
Evolve
Become
Top Productivity Tips


Chapter 5: The Business Model
Intro to Business Models!
Retainer Model
Performance Based Model
1 Off Business Model
Billboard Ads Model
Lead Dealer Model
SaaS Model
Done With You Model
Adding CRM Services
Adding Lead Follow Up
Adding Consulting/Education
Hiring Media Buyers


Chapter 6: Marketing Skills Database
How to Turn Strangers into Paying Customers
Marketing Terms You Should Know
Attention
Copywriting
Leads (Organization, Tracking, Automations, GoHighLevel, Lead Capture, Visual Pipeline, Appointment Setting, and More!)
Appointment Setting Script
Landing Page Sequences
Upsells (Email Marketing – Nurture Sequences, List Farming)


Chapter 7: Marketing Yourself
Our Client Getting System
Crafting Your Offer
High Authority Offers vs Low Authority Offers
Inbound Marketing
Hybrid Marketing
Outbound Marketing


Chapter 8: Sales
Sell People, Not Products (THIS MINDSET IS EVERYTHING)
Inbound vs Outbound – It’s all about TRUST
Setting The Appointment
Sales Calls
Sales Call Recordings/Critiques


Chapter 9: Onboarding
Overview
Putting Your Agreement Together
Ad Platform Tech Management (Facebook Business Manager Overview + Onboarding)
Creating Your Onboarding Form


Chapter 10: Operations
Onboarding
Putting Your Agreement Together
Structuring Your Welcome Call
Client Checkin Call Example
Facebook Business Manager Onboarding
Hiring a Team
Managing a Team


Chapter 11: Marketing Results for Local Businesses
Planning Out Your Campaigns – Checklist For Maximum Results
Local Business Marketing Overview (Facebook Ads, Google Ads, Websites/SEO, Tiktok Ads, Database Reactivation)


Chapter 12: Marketing Results for Online Businesses
Local Business Marketing Overview (Facebook Ads, Google Ads, Websites/SEO, Tiktok Ads, and more.)
Facebook Groups
Content (The Organic Attention Machine, Principles, Youtube, Blog, and More!)
Youtube Ads
List Farming



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